Recruitment Advertising Performance Management

Your recruiters recruit.
We manage the performance behind the advertising supporting them.

HireScope monitors your recruitment advertising portfolio, identifies jobs that need attention, investigates performance issues, manages appropriate interventions with your team, and measures what happens next.

An ongoing managed service for staffing agencies. HireScope operates daily and reports weekly.

hirescope · performance center
Illustrative
Client portfolio
Northstar Staffing Group
Healthy 72 Watch 24 Attention 9
Week of Aug 18
Signal: applies down 31% vs prior week
Diagnose →
Job ad performance
Senior Product Designer
Remote · Full-time · $140k–$175k
Visibility-constrained
Impressions
18,420
-12% wk/wk
Clicks
612
-18% wk/wk
Applies
27
-31% wk/wk
Click → apply
4.4%
-1.2pt wk/wk
Cost per click
$1.84
+22% wk/wk
Cost per apply
$41.70
+38% wk/wk
Applies trendDeclining
64Audit score
Low qualified reach
88 after intervention

Low applications don’t always mean you need more spend.

The same symptom can have completely different causes. Advertising performance issues can come from any of these:

Campaign delivery
Impressions and reach
Click-through rate
Click-to-apply conversion
Cost per application
Source performance
Job positioning
Budget allocation

HireScope manages the difference, every working day.

Recruitment team reviewing advertising performance together
The HireScope constraint model

Five ways an advertised job underperforms.

Every performance investigation ends in one of these verdicts, so the intervention matches the cause.

Healthy

No major performance constraint detected.

Market-constrained

The opportunity or available talent market is limiting performance.

Visibility-constrained

Not enough relevant candidates are seeing the advertised job.

Conversion-constrained

Candidates are clicking through but aren't applying at expected levels.

Quality-constrained

Applications are coming in, but the candidate mix isn't aligned.

Managed service

Not a one-time report. An ongoing performance function.

HireScope operates daily and reports weekly, running the same loop continuously across your advertising portfolio.

01Baseline

Establish where advertising performance stands today, using available history.

02Monitor

Track performance across the active advertised job portfolio, daily.

03Identify

Surface the jobs, campaigns, markets or spending patterns needing attention.

04Investigate

Determine what is most likely driving the performance issue.

05Intervene

Manage the change with your team, within the authority you grant us.

06Measure

Track what happened after implementation, and whether it worked.

07Report

Weekly performance visibility: what changed, what was done, what's next.

08Repeat

Keep managing as jobs, markets, budgets and results change.

Impressions, clicks and applications are ours. Recruiting stays yours.

HireScope owns recruitment advertising performance up to the application. Your recruitment team keeps recruiting, hiring and budget authority.

HireScope

  • Monitor advertising performance daily
  • Identify jobs and campaigns needing attention
  • Investigate what's driving performance
  • Manage interventions within agreed authority
  • Manage budget allocation and source performance
  • Measure impressions, clicks and applications
  • Report weekly on what changed and what's next

Your recruitment team

  • Own requisitions
  • Publish and manage jobs
  • Source candidates
  • Screen and submit candidates
  • Interview candidates
  • Own hiring decisions
HireScope and a staffing agency team in a working session
HireScope Performance Center

The infrastructure behind the managed service.

HireScope’s Performance Center gives our team the infrastructure to monitor portfolio performance, investigate issues, manage interventions and measure outcomes consistently. Clients engage our managed performance function, not a software subscription.

HireScope Performance Center in use on a laptop

Earlier identification

Underperforming jobs are surfaced while there is still time to act on them.

Greater visibility

Clear, structured visibility into how advertising spend is performing across the portfolio.

Faster intervention

Changes are managed and implemented within agreed authority instead of waiting on a report.

Less burden on recruiters

Performance management comes off your recruiters' plate so they can stay on candidates and clients.

FAQ

Frequently asked questions

Quick answers about audits, consulting, and getting started.

Give your recruitment advertising a performance owner.

Talk to our team about managing performance across your advertised job portfolio.